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DOI: 10.1177/0092070394222001
OpenAccess: Closed
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Customer Loyalty: Toward an Integrated Conceptual Framework

Alan Dick,Kunal Basu

Loyalty
Situational ethics
Loyalty business model
1994
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    “Customer Loyalty: Toward an Integrated Conceptual Framework” is a paper by Alan Dick Kunal Basu published in 1994. It has an Open Access status of “closed”. You can read and download a PDF Full Text of this paper here.
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