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DOI: 10.1016/j.copsyc.2015.10.016
OpenAccess: Closed
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The role of digital and social media marketing in consumer behavior
Andrew T. Stephen
Situated
Social media
Psychology
2016
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“The role of digital and social media marketing in consumer behavior” is a paper by Andrew T. Stephen published in 2016. It has an Open Access status of “closed”. You can read and download a PDF Full Text of this paper here.